A consultant or agency running client-facing webinars opens their conferencing tool's registration page builder and finds it looks identical to every other webinar on the internet — same default fields, no custom domain, minimal color options, and the conferencing vendor's branding front and center. Users called this out directly: 'The webinar registration page is basic and needs more customisation' and 'I'd like to see more branding options for client-facing meetings.' When you're charging a client for a premium event experience, handing them a registration page that looks like a default Zoom invite is a credibility problem.

This gap persists because the conferencing vendors built registration as a utility, not a product. Their incentive is to keep their own branding on the page — it's free marketing. Removing that branding, or making the page genuinely flexible, works against their distribution interests. The buyer here is also different from the end user: an agency or consultant is paying for the conferencing tool, but the person who suffers from the generic registration page is the client whose brand is supposed to be front and center.

What this currently forces: agencies either accept the generic page and apologize to clients, or they build custom landing pages in a separate tool, wire up manual registration sync, and babysit the data handoff. The 'exporting attendee data lacks flexibility and requires manual adjustments before sharing' complaint compounds this — they're doing manual work at both ends of the funnel.

This is a business because agencies run events repeatedly, per client, and each new client engagement restarts the same setup problem. A tool that handles branded registration, confirmation emails, and attendee sync back to the conferencing tool charges for something agencies already spend hours solving manually — and can mark up to clients as a managed service.

What to build

Build a standalone registration page builder that connects to Adobe Connect, Chime, and Aonmeetings via API, renders fully white-labeled event pages on a custom domain, handles confirmation and reminder emails under the client's brand, and syncs registered attendees back to the conferencing room automatically — with post-event attendance export formatted for client reporting.

Where to start

Start by targeting Aonmeetings users specifically, since Aonmeetings has no native branded registration page at all — the gap is total rather than partial, making the value proposition immediate and requiring no comparison to a feature that almost works.

The hard part

The hardest early problem is two-sided trust: agencies won't migrate registration flows to an unknown tool without proof it won't drop registrants, which means you need to run in parallel with existing flows initially — adding setup complexity that undercuts the 'saves time' pitch until you've proven reliability across several live events.

How it makes money

Per-event pricing at $49–149 per webinar depending on attendee volume, with a monthly subscription tier for agencies running four or more events per month — agencies can mark this up directly to clients as a line item.

See the evidence. The complaints behind this idea, the products they came from, and similar ideas in Video Conferencing.

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