TTBL (independent bodybuilding organization)
Runs independent amateur bodybuilding shows in Brazil plus a fitness & wellness expo to broaden access and improve athlete experience.
Problem it solves. Provides a lower-cost, better-organized alternative to dominant, expensive bodybuilding promoters in Brazil.
Who pays. Amateur bodybuilders and general fitness/wellness attendees in Brazil
Market. sports events / fitness events
How it makes money. Athlete entry fees, ticket sales for shows, sponsorships, expo (free admission for expo but sponsorship and vendor revenue expected)
Claimed. recovered only around US$15k (after investing ~US$30k into first event)
Author shares concrete, specific numbers about investment and recovery, describes a real event and follow-up plans, and multiple commenters treated it as a genuine venture offering advice rather than calling it self-promotion.
“Financially? Terrible decision 😂 I recovered only around US$15k.” ▲ 20
“Right now, my biggest challenge is not the idea or the willingness to work. It’s capital, sponsorship, and access to the right people.” ▲ 15
“The tricky part is separating 'people want this' from 'people want this at a price point that works.' First events almost always lose money because you're buying inf” ▲ 10